Evening for Boulezar presented by Traffic LA

(Photo: Dirk Nowitzki,  Jessica Nowitzki, Anna-Sophia van Zweden, and Sebastian Kaiser)

 Jessica Nowitzki, Anna-Sophia van Zweden, and Sebastian Kaiser host an evening for Boulezar presented by Traffic LA at The Joule Hotel 

On Thursday, October 8th, Traffic LA at The Joule presented the U.S. launch of international clothing brand, Boulezar, hosted by Jessica Nowitzki, Anna-Sophia van Zweden, and Boulezar founder, Sebastian Kaiser. A portion of proceeds from the evening benefited the Autism Treatment Centers of Texas.

At the event, guests shopped to the beats of DJ Ralph Will, sipped Veev cocktails, and enjoyed bites by The Joule. Guests included: Tim Headington, Dirk Nowitzki, Brandon Carr, Chandler Parsons, Michael and Sarah Moldovan, Deron Williams, Justin Anderson, Rick and Donna Carlisle, Heidi Dillon, LeeAnne Locken, Devin Harris, Zaza and Tina Pachulia, Dawn Mellon, Dwight Powell, Jennifer Miller, Raymond Felton, Ayaan Ahmed, John Jenkins, Justin Anderson, Kyle Noonan, Melbourne and Jamie O’Banion, and Joyce Goss. The “comfy couture” collection is available at Traffic LA through December 31st.

Boulezar is a luxury casual wear brand known for its expert tailoring and utilization of premium fabrics. “comfy couture” embodies the essence of the label: “the perfect symbiosis between quality, comfort and design.” Each garment is handmade in Germany.

“True luxury, in my eyes, lies in the renunciation of the unnecessary, in true quality, fairness and the focus on the essential.”— Sebastian Kaiser, founder of Boulezar

Vodi Cook, Tim Headington, Anna-Sophia van Zweden


Sebastion Kaiser (middle) with The Cutts Agency Models
Sebastion Kaiser (middle) with The Cutts Agency Models
 Raymond Felton, Devin Harris, Deron Williams
Raymond Felton, Devin Harris, Deron Williams










Dirk Nowitzki with Zaza Pachulia
Dirk Nowitzki with Zaza Pachulia
Melbourne and Jamie O’Banion
Melbourne and Jamie O’Banion












At Boulezar, everything starts with the careful and extensive selection of the very best fabrics available on the market. Because the fabrics represent one of the main building blocks to our collections, we put a lot of time and effort into this process. The design process at Boulezar finds its origin in our philosophy – each piece is essentially designed for true comfort and an unobtrusive, contemporary style that surpasses seasonal trends and temporary vogues.

An incredible amount of attention goes into the details within our designs – all for the purpose of true comfort, distinctive quality and uniqueness. We thereby define true comfort, however, to be more than a luxurious feel. It also lies in the amenities of a surprisingly functional and thought through design of our garments that allow you to discover each piece rather than simply wear it. For more information visit their website. 


The mission of the Autism Treatment Center is to assist people with autism and related disorders throughout their lives as they learn, play, work and live in the community. ATC is a private, nonprofit, 501(c)(3) corporation providing its services 24 hours a day, 365 days a year. Services include residential, educational, therapeutic, adult programs and research. For more information visit their website. 


The original TRAFFIC Los Angeles in Hollywood opened by Michael and Sara Moldovan in the late 70’s and overtime has become a celebrity favorite.  TRAFFIC LA’s trio of shops at The Joule Hotel brings a rock ′n′ roll and fashion-forward sense of style to Dallas with lines that include Kenzo, Isabel Marant, Comme des Garcon, Moschino, Pierre Balmain, Rick Owens, Vivienne Westwood, and more.  The DSquared2 Pop-Up Boutique features a curated selection of the brand’s men’s and women’s ready-to-wear and accessories collections.  For more information on TRAFFIC Women call 214-261-4590, TRAFFIC Men call 214-261-4585 and Dsquared2 Pop-Up Boutique call 214-261-4595 or visit their website.

Photos by Shana Anderson.


Principal of Philanthropy Lifestyles (formerly SocialWhirl.com), the award-winning eBuzzNewsletter and Adams Communications Public Relations, a boutique PR firm specializing in media and community relations for small businesses and nonprofit organizations. Sharon is also a freelance writer whose articles have appeared in Dallas Business Journal, Katy Trail Weekly, People Newspapers (Park Cities People and Preston Hollow People/North Dallas People), Preston Hollow Life magazine, The Park Cities News, White Rock Lake Weekly, numerous blogs and websites and more.